BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART;VALUE=DATE:20111020 DTEND;VALUE=DATE:20111021 TRANSP:TRANSPARENT X-MICROSOFT-CDO-ALLDAYEVENT:TRUE SUMMARY:* SBDC - Build a Solid Marketing Foundation DESCRIPTION:Marketing has experienced a real change in the last few years\, therefore you need to be up to speed with the latest concepts. Creating a Marketing Program to help build the foundation of your business that incorporates today's innovations will prepare you. Quite simply\, you create the opportunity to reach out to a variety of prospects and potential clients if you can bring your product and service to a place that gets you recognized. That includes learning how to integrate your marketing with conventional and new techniques. It's a very competitive world out there and you need to use all the resources you can to get the word out.\n\nDiscover how to market yourself traditionally and in today's web-based world during this informative\, interactive workshop and leave with the basics to design your very own Marketing Program.\n\nSome of the key steps will include:\n\n Defining core goals\n\n Identifying primary target markets\n\n Establishing the key message\n\n Creating the brand for your company\n\n Developing vital strategies and tactics\n\n Designing all the marketing tools\n\n Determining how to use these techniques to gain awareness\n\n \n\nThis session will be especially helpful to anyone who is trying to develop brand awareness and create the environment for increased sales.\n\nThe speaker for this program\, Fern Nissim\, CMD\, brings her 20+ years of experience in the strategic marketing field. She is a well known speaker on a variety of marketing topics and is also co-producing an online video show at www.topentrepreneur.tv.\n\n\n\n\n\n\n SPEAKER:\n\n FERN NISSEM\, Principal\,\n\n Round Pond Group\, LLC\, Shrewsbury\, MA\n\n TIME: 8:45 a.m. - 12:00 noon\n\n PLACE: Clark University\, Grace Conference Room\,\n\n Higgins University Center\n\n Sponsored by TD Bank and\n\n Middlesex Savings Bank X-ALT-DESC;FMTTYPE=text/html:Marketing has experienced a real change in the last few years\, therefore you need to be up to speed with the latest concepts. Creating a Marketing Program to help build the foundation of your business that incorporates today&rsquo\;s innovations will prepare you. Quite simply\, you create the opportunity to reach out to a variety of prospects and potential clients if you can bring your product and service to a place that gets you recognized. That includes learning how to integrate your marketing with conventional and new techniques. It&rsquo\;s a very competitive world out there and you need to use all the resources you can to get the word out.
\nDiscover how to market yourself traditionally and in today&rsquo\;s web-based world during this informative\, interactive workshop and leave with the basics to design your very own Marketing Program.
\nSome of the key steps will include:
\n&bull\; Defining core goals
\n&bull\; Identifying primary target markets
\n&bull\; Establishing the key message
\n&bull\; Creating the brand for your company
\n&bull\; Developing vital strategies and tactics
\n&bull\; Designing all the marketing tools
\n&bull\; Determining how to use these techniques to gain awareness
\n \;
\nThis session will be especially helpful to anyone who is trying to develop brand awareness and create the environment for increased sales.
\nThe speaker for this program\, Fern Nissim\, CMD\, brings her 20+ years of experience in the strategic marketing field. She is a well known speaker on a variety of marketing topics and is also co-producing an online video show at www.topentrepreneur.tv.
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\n SPEAKER:

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\n FERN NISSEM\, Principal\,

\n

\n Round Pond Group\, LLC\, Shrewsbury\, MA

\n

\n TIME: 8:45 a.m. - 12:00 noon

\n

\n PLACE: Clark University\, Grace Conference Room\,

\n

\n Higgins University Center

\n

\n Sponsored by TD Bank and

\n

\n Middlesex Savings Bank

\n \;
\n
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\n LOCATION: UID:e.518.2989 SEQUENCE:3 DTSTAMP:20260428T231642Z URL:https://business.nvcoc.com/events/details/sbdc-build-a-solid-marketing-foundation-10-20-2011-2989 END:VEVENT END:VCALENDAR